This is the place where you learn everything about the world of career sites, smart tools, and strategies for finding and retaining talent. Whether you want to know more about how a CMS works, how to use an ATS for recruitment, or how to elevate your employer branding, you’re in the right place. Discover useful terms, in-depth explanations, and inspiring insights – perfect for anyone curious about HR, technology, and everything that comes with it. Dive in and discover more!
An applicant pool is the collection of all job applicants who have applied for a position or have been added to a c
Read moreAn API (Application Programming Interface) is a set of rules and protocols that allow different software applicatio
Read moreAn Applicant Tracking System (ATS) is a software solution that helps companies manage and streamline their hiring p
Read moreThe bounce rate is a metric that shows the percentage of visitors who leave a website after viewing only one page,
Read moreA call to action (CTA) is a prompt on a website or in marketing materials that encourages users to take a specific
Read moreCandidate assessment is the process in which an employer or recruiter evaluates whether an applicant is suitable fo
Read moreCandidate experience is the total experience an applicant has during the application process, from the first intera
Read moreThe candidate journey refers to the process a candidate undergoes from the moment they become aware of a job openin
Read moreCandidate marketing is a strategy where companies focus on attracting, engaging, and convincing potential candidate
Read moreCandidate segmentation is the process of dividing candidates into different groups based on shared characteristics,
Read moreA career site is a dedicated website where an organization showcases its job openings, employer branding, and hirin
Read moreCTR (Click-Through Rate) is a crucial metric in digital marketing that indicates the percentage of users who click
Read moreConsumer expectations refer to the needs, desires, and standards that customers have regarding a product, service,
Read moreA content delivery network (CDN) is a network of servers distributed across various locations that deliver website
Read moreA content management system (CMS) is a software platform that allows users to create, edit, and manage digital cont
Read moreContent strategy is the planning, development, and management of content to achieve specific business goals, such a
Read moreConversion refers to the process by which a visitor on a web site or platform takes a desired action, such as apply
Read moreThe conversion rate is an important metric that indicates how many visitors to a website complete a desired action,
Read moreCorporate culture is the atmosphere, values and norms that prevail within an organization. It determines how employ
Read moreCost per hire (CPH) is the total cost a company incurs to hire a new employee. This includes advertising, recruitme
Read moreA customer review is feedback from a customer about a product, service, or their overall experience with a company.
Read moreData analytics in recruitment means collecting and examining data to make better hiring decisions. It allows
Read moreA domain name is the unique, human-readable address of a website that people type into their browser to visit it. I
Read moreAn employer brand is the image and reputation your company has as an employer — how current, former, and potential
Read moreEmployer Branding is the image you project as an employer to be attractive to (future) employees. It shows why your
Read moreEmployer identity refers to the image and core values a company projects as an employer. It shapes how (potential)
Read moreAn Employer of Record (EOR) is an outside party that becomes the legal employer of an employee while the work is ac
Read moreAn Employer Value Proposition (EVP) is the total package of benefits and values a company offers to its employees.
Read moreEmployment conditions refer to the terms and agreements between an employer and an employee regarding the condition
Read moreFlexible workers are employees without a permanent contract who work on a temporary or variable basis. They may be
Read moreIntegration involves combining different components into a unified whole. It ensures that systems, processes, or pe
Read moreA job application process is the step-by-step procedure a candidate goes through when applying for a position withi
Read moreA job description is a detailed outline of a job vacancy. It provides potential candidates with insight into the ro
Read moreJob matching is the process of pairing the right candidate with the right job. It ensures that a person's skills an
Read moreA job vacancy is an open position within a company that needs to be filled. It represents an opportunity for job se
Read moreThe labor market is the space where labor supply and demand meet. Employers seek employees to fill open positions,
Read moreLink building is the process of acquiring hyperlinks from other websites to your own, with the goal of improving se
Read moreLong-tail keywords are longer, more specific search phrases that typically have lower search volume but a higher co
Read moreManual screening is the process where a recruiter or HR professional manually reviews applications, resumes, and ot
Read moreA meta description is a short summary of a web page’s content that appears below the page title in search engine re
Read moreNetworking is the process of building and maintaining relationships with others to exchange information, advice, or
Read moreOnboarding is the process of introducing new employees to an organization, its culture, and their role. The goal is
Read moreOnboarding software is a digital tool that helps companies onboard new employees smoothly and efficiently. It strea
Read moreAn online application form is a digital tool that allows candidates to submit their details, resume, and cover lett
Read moreOutside recruitment agencies are companies that help organizations find suitable staff. They do this by posting job
Read moreThe page layout refers to how elements are positioned and organized on a web page, such as text, images, buttons, a
Read morePerformance management is the process of monitoring and improving how employees work to achieve company goals. It e
Read morePre-screening is an initial selection process where potential candidates are evaluated before moving forward in the
Read moreRecruitment is the process of finding, attracting, and selecting talented individuals to fill open positions within
Read moreRecruitment automation involves using technology and software to automate parts of the hiring process, such as cand
Read moreRecruitment campaigns are organized, strategic efforts designed to attract new employees. They are often carried ou
Read moreA recruitment method is the approach an organization uses to find and attract new employees. This can range from tr
Read moreRecruitment needs refer to the demand for new employees within an organization, driven by growth, replacement, or s
Read moreThe recruitment process is the series of steps an organization takes to attract, evaluate, and hire new employees.
Read moreA recruitment strategy is a well-thought-out plan that helps an organization attract, select, and retain top talent
Read moreResponsive design ensures that a website adjusts automatically to the screen size of the device being used, such as
Read moreA resume database is a collection of CVs that employers and recruiters can search to find qualified candidates for
Read moreRich snippets are enhanced search results that display additional information beyond the standard title, URL, and m
Read moreSEO (Search Engine Optimization) is the practice of optimizing a website to improve its visibility in search engine
Read moreSEO Snippets are short, optimized previews of web pages that appear in search results. They help search engines and
Read moreSocial media integration refers to the use of social media platforms on your website so visitors can easily share c
Read moreA soft conversion refers to an action that a visitor takes but doesn’t immediately lead to an application or sale.
Read moreAn SSL certificate ensures a secure connection between the website and the user, which is especially important for
Read moreTalent acquisition is the process of attracting, recruiting, and hiring the best candidates for your organization.
Read moreThe target audience refers to the specific group of people or organizations that a company aims to reach with its p
Read moreA traditional recruitment method refers to classic ways of hiring new employees, often without the use of digital t
Read moreUser Interface (UI) refers to the space where interactions between humans and machines occur. It’s the part of the
Read moreUser Experience (UX) refers to the overall experience a user has when interacting with a product, system, or servic
Read moreVisitor analysis involves studying the behavior of visitors on your website to gain insights into their interaction
Read moreWeb Hosting is a service that allows individuals or organizations to make their website accessible on the internet.
Read moreWebsite Analysis is the process of evaluating and assessing the performance, structure, and functionality of a webs
Read moreThe work environment encompasses all physical, social, and cultural aspects of the place where employees perform th
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