What is a funnel?
A funnel (or funnel) is a model that describes the steps a customer or candidate goes through, from initial contact to final action. It helps companies understand how to effectively attract and convert prospects.
1. Definition:
A funnel is a visual model that shows the different stages a prospect or candidate goes through, from initial contact to final action, such as a purchase or job application.
2. Phases:
The funnel is usually divided into phases such as awareness, consideration and decision-making. Each of these phases represents a step the customer or candidate makes in the journey to the desired action.
3. Purpose:
The purpose of a funnel is to understand the behavior of customers or candidates so that companies can effectively guide and encourage them to move on to the next step in the process.
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