Your careersite, linked to Carerix

A strong career or recruitment website is an essential tool for attracting top talent. As a recruiter, you don’t just want to list job openings—you want to captivate, engage, and inspire potential candidates.

If you use Carerix as your ATS and CRM system, ensuring a seamless connection between your recruitment website and your hiring process is crucial. With a smart integration between Carerix and Serena CMS, your job postings are effortlessly synchronized, allowing candidates to apply smoothly within the familiar look and feel of your own website.

This integration enhances efficiency, provides a streamlined candidate experience, and strengthens your employer brand. Ready to take your recruitment website to the next level? Let’s get started!

What is Carerix?

Carerix is an advanced ATS (Applicant Tracking System) and CRM (Customer Relationship Management) system developed specifically for recruitment and staffing organizations. This cloud-based SaaS platform helps companies manage and optimize their recruitment process. Founded in 2003, Carerix has built a strong reputation within the recruitment industry.

With headquarters in the Netherlands and international offices in London and Paris, Carerix serves more than 1,000 clients across 16 countries. The system is designed to help recruitment teams work more efficiently through automation and seamless integrations with various external tools.

Who is Carerix for?

Carerix serves a diverse range of organizations within the recruitment sector, including:

• Corporate employers: Like ANWB, Intergamma, and SPIE, who require a robust system for internal recruitment and talent management.
• Recruitment agencies: Such as Sterksen, that need to efficiently match candidates with a variety of clients.
• Staffing agencies: Like Techsharks, where quick placement and streamlined administration are key.

Carerix is a flexible and intuitive platform designed to automate and enhance recruitment processes. With its extensive customization options, the system adapts seamlessly to meet the unique needs of your organization.

Why link a careersite to Carerix?

A well-designed careersite does more than just showcase open vacancies—it also provides a smooth and efficient application experience. By linking Carerix to a robust CMS like Serena CMS, you gain several advantages:

• Automatic job posting
  The integration with Serena CMS allows vacancies to be automatically synced from Carerix to your careersite. This eliminates the need for manual entry, saving time and reducing errors. Any new or updated vacancies in Carerix are instantly reflected on your careersite, ensuring consistency in both content and design.

• Consistent branding and optimal UX
  Having an external application platform with a different design can deter potential candidates. Serena CMS ensures that the entire application process stays within the familiar environment of your careersite, enhancing usability and increasing applicants' trust in your brand.

• Multilingual website support
  Is your organization global? Serena makes it easy to link multiple languages and domains to your Carerix platform. This means that vacancies will be automatically published in the appropriate language and region, streamlining your recruitment process.

• Secure and GDPR-compliant data handling
  Applications are submitted through secure forms and processed directly in Carerix, ensuring compliance with GDPR regulations. This guarantees that candidate data is managed securely and in accordance with privacy laws.

• Conversion optimization through smart forms
  Serena allows you to create tailored application forms that are short and user-friendly, making it easier for candidates to apply. By reducing friction in the application process, you increase conversion rates. Additionally, the status of an application can be automatically updated in Carerix, giving you a real-time overview of each candidate’s progress.

• SEO-optimized job pages
  To enhance the visibility of your job openings, SerenaCMS supports SEO-friendly job pages. This boosts your rankings on Google, ensuring that your vacancies are more easily discovered by the right candidates, increasing the chances of attracting top talent.

Connecting Carerix with Serena in 5 simple steps

The integration between Carerix and Serena CMS is straightforward and flexible. Once you set up the correct API credentials, job postings will be automatically synchronized with your website.

1. Set up API connection
   Establish the connection between Carerix and Serena CMS by configuring the API credentials. This is a one-time setup.

2. Vacancies are automatically loaded
   New and updated job openings are automatically synchronized and displayed on your website.

3. Candidates apply via your own website
   Applications are submitted through secure forms on your website and are processed directly in Carerix.

4. Automatic status updates
   Whenever a recruiter updates the status of a candidate in Carerix, it is instantly reflected in Serena CMS.

5. Analytics and optimization
   Leverage data insights to continuously refine and optimize your recruitment strategy for even better results.

Starting with Serena yourself? Plan a demo now!

Optimizing the candidate experience: From first impression to onboarding

A positive candidate experience is crucial for attracting and retaining top talent. With Carerix and Serena, you can streamline the entire journey—starting from the first introduction to your company all the way through to the final onboarding. A seamless and engaging experience not only encourages candidates to apply more quickly but also turns them into enthusiastic ambassadors for your organization.

1. User-friendly and fast application process

Candidates often drop off if the application process is too lengthy or complicated. You can optimize the process by:

• Allowing applications without the need for an account, enabling candidates to apply easily through LinkedIn or by uploading their resume.
• Implementing progressive application forms: Start with basic information and only ask for additional details if the candidate wishes to continue.
• Offering a mobile-friendly interface, allowing candidates to apply quickly and conveniently from any device, even on the go.

2. Transparency in the application process

Candidates want clarity about where they stand at every stage. Offering real-time updates and a clear application portal helps build trust and transparency. You can achieve this by:

• Providing real-time status updates such as “Your application has been received” or “You’ve been selected for an interview.”
• Displaying timelines in the candidate portal, giving applicants insight into each step of the process.
• Sending automatic rejection messages with constructive feedback, ensuring candidates are not left in limbo and know where they stand.

3. Employer branding at every stage

From job descriptions to onboarding, every step should reflect the values and culture of your organization. This can be achieved by:

• Showcasing authentic employee stories on your careersite, helping candidates connect with your company's culture.
• Including a video message on job pages, where managers or team members explain the role and share insights about the team.
• Ensuring a smooth transition to onboarding, providing new employees with immediate access to essential documents and introductory materials, making them feel welcomed from day one.

4. Automate onboarding and preboarding

A smooth start is key to long-term engagement. Ensure an efficient onboarding experience by:

• Implementing an automated preboarding process, where candidates gain immediate access to company information and training materials after signing the contract.
• Enabling digital contract signing, eliminating any delays and ensuring a quick start date.
• Setting up a structured onboarding process with automated task assignments and introductory interviews, ensuring new hires feel supported from day one.

5. Collect feedback and improve processes

Continuously refining your recruitment strategy is essential. By gathering feedback from candidates after their application or onboarding, you can identify areas for improvement. This can be done by:

• Sending automatic surveys after job interviews or the onboarding process to capture insights.
• Analyzing dropout data to pinpoint where candidates are disengaging in the process.
• Running A/B tests on job postings to determine which version attracts more candidates.

By prioritizing a seamless candidate experience, you ensure higher application rates, faster placements, and a stronger employer brand.

Automating recruitment: efficiency and time savings

Recruitment software like Carerix, when combined with Serena CMS, not only helps manage job postings and applications but can also automate many time-consuming tasks. This allows recruiters to focus on more strategic activities, such as talent development and relationship management, while optimizing repetitive operations.

1. Automated email communication

Recruiters often spend a significant amount of time responding to job applications and keeping candidates updated. With automated email templates, you can:

• Send automatic receipt confirmations as soon as a candidate applies, ensuring timely acknowledgment.
• Provide status updates, such as interview invitations or rejections, without manual intervention.
• Schedule follow-up emails to maintain engagement and keep talent warm for future openings.

2. Workflows and task management

Carerix allows you to set up standard workflows for various recruitment processes, ensuring everyone on the team is aligned. For example:

• Automatically assign tasks to contact candidates within a specific number of days after their job application.
• Set reminders to request references when a candidate reaches a particular stage.
• Receive notifications if a vacancy remains open for longer than a set duration, keeping the process on track and efficient.

3. Smart reporting and dashboards

A data-driven approach leads to more informed decisions. Advanced reporting tools help you:

• Measure job lead times, enabling better understanding of recruitment timelines.
• Identify the most successful recruitment channels, so you can focus on the most effective sources.
• Analyze the conversion rate for each job posting, helping you optimize the application process.

4. AI-driven resume analysis

Integrating AI tools with Carerix allows for automatic resume screening, ensuring that the most suitable candidates rise to the top of your list. This reduces the need for manual screening, accelerates the hiring process, and improves your time-to-hire.

5. Mobile recruitment: Work wherever you want

Recruiters are often on the move. With Carerix's cloud solution and Serena CMS's mobile compatibility, recruiters can:

• Review candidates and manage job postings directly from their smartphone or tablet, providing flexibility.
• Receive push notifications for important updates, staying on top of key activities.
• Contact candidates instantly without needing to log in to a desktop, enabling faster communication and decision-making.

Extra functionalities and expansion possibilities

Beyond the core features, the integration between Carerix and Serena offers numerous opportunities to further enhance and optimize your recruitment process:

• Integration with job boards and social media
  Carerix allows seamless integration with various job boards and social media platforms, enabling you to easily publish vacancies across external platforms without the need for double entry. For instance, you can post job openings directly to platforms like Facebook and Xing through Carerix and import candidates from these platforms into your Carerix system.

• Talent pools and automatic matching
  With Carerix, you can build and maintain talent pools, while also leveraging automatic matching to connect candidates with open positions. The advanced search and matching functionalities allow you to search both your own database and external talent pools for suitable candidates. Carerix also integrates with AI-powered tools like Actonomy, which help improve the efficiency and accuracy of candidate matching based on both hard and soft skills.

• Employer branding and content marketing
  Serena CMS enables you to create and manage engaging content, such as blogs, testimonials, and videos, that strengthen your employer brand. By integrating this content with your careerwebsite, you provide potential candidates with an authentic and compelling view of your company culture and values, making your organization more attractive to top talent.

• AI and data analytics for recruitment optimization
  Integrating AI tools further enhances the recruitment process, providing valuable insights and optimizations. Carerix offers connections with partners that enable AI-driven candidate matching and data analysis. This helps you uncover trends and refine your recruitment strategy to ensure you're always attracting the best talent.

• Carerix GraphQL API and documentation
  Carerix features an extensive GraphQL API, allowing seamless integration with external systems, including Serena CMS. This API provides flexible options for data exchange and process automation within your recruitment workflow, making the overall process more efficient and customizable.

Curious about all the possibilities Serena and Carerix can offer? Book a demo with one of our partners to explore how these solutions can elevate your recruitment strategy.