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Partner Program
Deliver branded career sites to your clients. Sites go live in a flash and are easily filled with client relevant content. Recurring revenue, your margin, your contract. Purpose-built for agencies, RPO providers, and employer brand consultants.
Three recurring problems.
Every client brings a different ATS, recruitment tech stack, and integration wish list. Your team scopes, a developer builds, QA checks, launch slips. The fifth client project takes the same time as the first.
You deliver a WordPress build, the client runs it, conversion is below what the media spend justifies. The site becomes the reason the campaign underperforms.
One-off build fees, no recurring line item. Your agency is compensated for effort, not for the platform running in the background.
Serena is a white-label recruitment website platform for agencies. Your brand on the front, Serena's platform underneath, your contract with the client. Purpose-built for partners that want to deliver faster, add a recurring revenue line and improve client relationships.
Recruitment-native setup
Serena gives every client site the recruitment foundation generic site builders cannot match.
Tech becomes the enabler
Turn integration work from the bottleneck into the enabling layer for your partner team.
No Developers Required
Open source, fully managed SaaS. You focus on client relationships and recruitment strategy, not hosting, CMS updates, or bug fixing.
ATS integrations
Out of the box
Cost per applicant
Conversion rate
And 15+ more partner agencies already building white-label solutions on Serena.
Once we had the template, we were able to simply scale for more than 10 brands globally for Ahold Delhaize.— Getnoticed
We are able to manage 10 recruitmentsites for clients with an efficient team, could have never done this with generic CMSs.— EN HR Solutions
The best available website tool with an ATS included for SMEs starting to upgrade their recruitment strategy.— Doorstep
Replace €10K+ custom builds with a platform that scales with your business. Transparent pricing. No hidden costs. No per-client surprises.
For small teams starting with recruitment websites
For growing businesses scaling recruitment
For complex organizations with high-volume recruitment
Just need one campaign page? Start from €49/mo with ATS, analytics & unlimited applicants.
Built for the toughest projects.
45+ ATS Integrations
45+ integrations, with much more coming through our Serena Marketplace.
1. Sign up
Start the partnership and pick the first client project to prove the model.
2. Get to know & onboard
Full team onboarding included. Your team learns the recruitment-site domain, workflows, and partner dashboard within a week.
3. Launch your first site & start earning
Launch the first site, add a recurring license line, and start earning kickback on licenses and consultancy.
Up to 20% kickback
Earn up to 20% kickback on licenses and consultancy while your client relationship stays with your agency.
Sales enablement
Our Partner Sales Manager can train your team on recruitment-site positioning or join client calls on request.
Marketplace
Sell templates in Serena's marketplace to a world of SMEs ready to scale with your design.
White-label distribution
Distribute Serena in your branding as part of your tech stack, including a custom back-end admin experience.
Open ecosystem, no vendor lock-in
Instantly connect all recruitment tools your clients need: ATS, assessment, chat, and AI tools, partner-chosen rather than vendor-locked.
Recurring revenue models, agency owned consultancy and kickback fees up to 20%
Fill in the form for a free demo and discover together with our team how Serena can help you grow your client offering. And join a community of recruitment marketing, employer branding and conversion experts.
Meet your personal Partner Manager and discover the advantages of a Serena partnership. During your personal kick-off, we'll help you understand the platform, spot opportunities, and set you up for success.
Start using a template or customize from scratch. Connect your preferred ATS and drive your first recruitment site success. Next? Start growing your recurring revenue with a kickback of up to 20%.
Recruitment agencies and RPO partners running client sites on Serena
That's only possible with a platform that is ultra-fast, scalable and user-friendly — for both candidates and internal stakeholders. Serena CMS delivered exactly what we needed. With over 400 recruitment sites delivered, we know what works.— Dirk Driessen, Managing Director, Getnoticed (Serena Gold Partner)
Bluepeaks launched an ATS-integrated, content-rich one-pager for logistics hiring, fully branded and live within two weeks — temporary RPO infrastructure that still felt permanent.— Bluepeaks logistics RPO case
Skip the menus and manuals. Describe what you want in plain language and Serena builds it — import branding, generate pages, connect an ATS, all through conversation.
The fastest way to see whether the partner model fits your agency is a 15-minute call. Bring one client project you'd want to run on Serena. We'll walk through the platform, the margin math, and the onboarding timeline.
Projected recurring revenue
Partner revenue over 12 months
Up to 20% kickback per license
Cost to get started
From signup to first client live
One person who knows your business, handles onboarding, and helps you close deals.
Show prospects a live site before they sign. No cost, no commitment.
Learn how to pitch all Serena benefits to your clients. Get certified so prospects trust your expertise.
Your logo, your domain, your colours. Clients never see the Serena name.
Pitch decks, case studies, and one-pagers you can brand and send today.
When a client has an issue, you get a fast answer. Not a ticket queue.
The white-label career site platform for any agency serving recruitment. Your brand, your margin, your contract.
